Will a new Chevy seal the deal for home buyers?

ashgar-heightsAn Egyptian developer is adopting an incentive practice to lure potential home buyers to new developments: Purchasers of units in the Ashgar Heights luxury compound outside Cairo will receive a free Chevrolet Optra. Similar offers have been seen in the U.S. They help motivate consumers anxious about investing in an unstable property market—especially those who must give up thoughts of a new car if they’re putting their savings into a new home—and help protect housing prices so that those already living in the development don’t feel their investment has been devalued.

0 Response to “Will a new Chevy seal the deal for home buyers?”

  • No Comments

Leave a Reply