Straight from the consumer: Fear is driving coping behaviors

This spring, we partnered with ExpoTV, a video-based community, to discover more about how the recession is affecting consumers. We explored strategies people are using to cope with the recession, its direct impact on their lives, and the fear and uncertainty it has instilled. We created a video compilation of what was uploaded to us by real consumers sharing their personal stories. What we heard is that many Americans are coping not with the recession’s direct effects but rather with their fears of what it might bring.

Consumer insights provided by ExpoTV.com

This finding has been reinforced by our bloggers around the world. As a qualitative complement to our work with ExpoTV and our AnxietyIndex surveys, our bloggers asked people in their respective countries about the recession and its impact on their lives. Visit our Trends and Research page to read our takeaways from what American, Egyptian, Spanish, Singaporean, Thai, Argentinean and Mexican respondents, among others, told us.

0 Response to “Straight from the consumer: Fear is driving coping behaviors”


  • No Comments

Leave a Reply